DisneyNOW Design : Pin - Tokens - Explore

Interaction Design	Rona Sheen
Visual Design

User Research

TBD if there will be Usability study further in the process.

Exploration Scenarios for Framing Purposes

Scenarios	Details and Notes
As a user, I want to know about the new Pins collecting experience when the feature launches	Glow or visual treatment of "My Stuff" as the entry way for users to be curious about Pins and explore Upon finishing Profile creation and entering birthdate, user gets their first Pin but won't be taken to a heavy-guided tutorial. Instead, they can discover the pins experience through the Profile screen somehow. Can be similar visual treatment of "My Stuff" to get users in.
As a user, I want to know when I've earned a new pin.	From watching shows From entering my birthday From authenticating Do we message on the Sign In context sensitive screen that users can earn a pin from this?
As a user, I want to be able to see my collection of pins	Table of Contents for book sections Cards for pins in a set How to Sort? Should we group by IP? One-off pins how to sort ~~Sorting?~~ See all By show By set
As a user, I want to know what types of pins I can earn.	Silhouettes, sets, depends on how we organize pins
As a user, I want to see details about a pin I have collected	Set Title Set: Subhead 6 out of 10 pins Pin Name Trivia How earned Rotate how? —> motion/first few times hints Save to Photos → Card template is saved to photos States of Set Details
As a user, I want to know at a glance which pin in My Pins are newly collected	Visual treatment somehow of new pin
As a user, I want to see details about a pin I have not collected yet	Set Title Set: Subhead 6 out of 10 pins Pin Name How to earn (vague because don't want to be perceived as promoting binge watching) How to Earn CTA that takes user to the Video or Show Details. Pin Silhouette
As a user, I want to know HOW to earn a pin and be able to easily access where to do so	From Pin Details
As a user, I want to know how close I am to collecting another pin.	In Pin Details mainly – may only apply to watching content. Some sort of progress bar
As a user, I want to know when I finish collecting a set of pins.	Triggers pin reveal and special animation?
As a user, I want to know when new pins are added to DisneyNOW so that I can start earning them.	Some sort of marker or treatment of UI when there are a new set of pins/new pin
As a user, I want to earn pins from my DisneyNOW experiences	Watching Content Authentication Birthday Watching streaks video Live play - 8 planned for the year
As a user, I want to know if a pin is available for a limited time only (because of programming)	Ex: If we know the Descendants movies are only up for X amount of time. Probably disable the How-to-get CTA until the content is programmed again "Uh-oh. Looks like this pin isn't able to be earned at the moment. Please check back later."
As a user, I want to save pins I have collected to my camera roll	Saves in card format with fun fact, when collected, how collected

Error Scenarios

Pin image fails to load on reward
Pin image or silhouette fails to load in details
My Stuff image fails to load
Pin is not available because content needed to unlock it is not programmed.

User Experience Design

Exploration Sketches

11/30/2018 - Rona & Adam Brief Ideation

Profile Space

Exploration of various ways to lay out new entry point for pins.

Going with My Emoji and My Pins on top row. Daily Surprise and Collect Emoji under.

If possible, Daily Surprise moves below Collect Emoji button after claiming.

Pins Organization

2x2	Horizontal Cards	Medium Cards + Sort	Medium Cards + Sort + A-Z

Pin Set Details

-Can/should we surface link to tile for pins user has not collected

Pin Details	Achieving Pins

	Not having pins stay within card so that pins fanfare can be more flexible with portrait or landscape

Visual Exploration

Mobile Design

Profile
My Pins
- All Pins
- Pin Set Cards
Pins in Show Details
Pin Set Details
How to Collect Modal
Pin Details
Normal Pin Earn Fanfare (Horizontal + Vertical)
Bonus Pin Earn Fanfare (Horizontal + Vertical)

Questions

Below is a list of questions to be addressed as a result of this requirements document:

Question	Outcome
What pin do new Profiles get when they first start out?