| Target release | |
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| Epic | |
| Document Status | DRAFT |
| Product | |
| Interaction Design | |
| Visual Design | |
| Development | |
| EIA | |
| QA | |
| PMO |
Goals
Tasks
Background and strategic fit
Assumptions
Requirements
| # | Feature Title | User Story Description | Importance | Notes |
|---|---|---|---|---|
| 1 | ||||
| 2 |
User Research
User Experience Design
Mobile Design
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
iOS
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Android
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Web Design
Small
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Medium
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Large
Flows
| Description | User Story I | User Story II | User Story III |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Tablet Design
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
iOS
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Android
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
TV Design
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
tvOS
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Roku
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
FireTV
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Android TV
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Analytics
Questions
Below is a list of questions to be addressed as a result of this requirements document:
| Question | Outcome |
|---|---|
Not Doing
Usability
| Target release | |
|---|---|
| Epic | |
| Document Status | DRAFT |
| Product | |
| Interaction Design | |
| Visual Design | |
| Development | |
| EIA | |
| QA | |
| PMO |
Goals
Tasks
Background and strategic fit
Assumptions
Requirements
| # | Feature Title | User Story Description | Importance | Notes |
|---|---|---|---|---|
| 1 | ||||
| 2 |
User Research
User Experience Design
Analytics
Questions
Below is a list of questions to be addressed as a result of this requirements document:
| Question | Outcome |
|---|---|
Not Doing
Usability
Chosen at profile creation, may be updated later.
- For Younger Kids — Disney Junior ONLY (default selection)
- For All Kids — All Networks
ONLY: Preferences concerned Disney Junior parents
ALL: Gives the user the chance to choose giving a feeling of getting "more".
Support recognition over recall with network logos.
| Target release | |
|---|---|
| Epic | |
| Document Status | DRAFT |
| Product | |
| Interaction Design | |
| Visual Design | |
| Development | |
| EIA | |
| QA | |
| PMO |
Goals
Tasks
Background and strategic fit
Assumptions
Requirements
| # | Feature Title | User Story Description | Importance | Notes |
|---|---|---|---|---|
| 1 | ||||
| 2 |
User Research
User Experience Design
Mobile Design
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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|
Comps |
iOS
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Android
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Web Design
Small
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
|
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|
Comps |
Medium
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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|
Comps |
Large
Flows
| Description | User Story I | User Story II | User Story III |
|---|---|---|---|
Sketches |
|||
Wires |
|
|
|
Comps |
Tablet Design
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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|
Comps |
iOS
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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|
Comps |
Android
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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Comps |
TV Design
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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Comps |
tvOS
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
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Wires |
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Comps |
Roku
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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|
Comps |
FireTV
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
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|
Comps |
Android TV
Flows
| Description | User Story 1 | User Story 2 | User Story 3 |
|---|---|---|---|
Sketches |
|||
Wires |
|
|
|
Comps |
Analytics
Questions
Below is a list of questions to be addressed as a result of this requirements document:
| Question | Outcome |
|---|---|
Not Doing
Usability
| Target release | |
|---|---|
| Epic |
|
| Document Status | DRAFT |
| Product | |
| Interaction Design | |
| Visual Design | |
| Development | |
| EIA | |
| QA | |
| PMO |
IOSDISNOW-3879 - Birthdate Collection (Beta 1) Closed
DISNEYANDROIDMOBILE-645 - Birthdate Collection Closed
TVOSDISNOW-2824 - Birthdate Collection (Beta 1) Closed
ROKUDISNEY-3514 - Birthdate Collection Closed
DISNEYANDROIDTV-1136 - Birthdate Collection Closed
- Onboarding starts Create Profile flow on first app launch only.
Subsequent app launches begin at Home screen.
Goals
Background and strategic fit
Adobe SDK (August 2018) changes have eliminated any control over the MVPD auth experience (users will be redirected to the provider site, no chrome). Longer term Jon Moze hopes Adobe will re-incorporate their partners back into the auth experience and is working towards that goal. Rona and Angela identified the Apple SSO issue as the only related dependency... today when you go to the TV Provider page it redirects into Adobe ... we need to introduce the Apple SSO Help prior to Adobe hijacking our user. (Leland Weeks)
Authentication Strategy from Danyel MendozaSHORT FORM & EPISODIC RULES AROUND GATING/UNGATING · All short from premieres and remains ungated · All premiere episodes must remain GATED for the first 21 days after their linear premiere o We always have 2 episodes UNGATED at any given time for all series (for brand new series, it could take some time to build up to these two ungated based on roll-out) § These episodes stay UNGATED for 14 days – they are on a staggered rotation, so you always get a fresh ungated episode every week
EPISODIC STUNT RULES · We are allowed to UNGATE new episodes (before the 21 days passes) via a carve out in our affiliate agreement – we are allowed 10 episodes per network per calendar year o Some of the episodes that we choose for this also go to YouTube (typically series premieres) · Once episodes are out of their 21 day premiere window we are free to ungate for special stunts –for example, we might make an entire season of a series ungated in the month leading up to the next season premiere.
PRE-LINEARS · We have not done many pre-linears in the last year. · The only one for this year is for Big City Greens premiere which actually became available TODAY! 6/8 in DisneyNOW ungated. It will have its linear premiere on 6/18. · Pre-linear do not always need to be ungated – they can happen gated.
DCOMs RULES AROUND GATING/UNGATING · New DCOMs must remain gated for the first 21 days. o We typically ungate post day 21 for a certain period of time, then back to gated, or they are removed from the App entirely and become ‘Library’ movies (D1, D2 and ZOMBIES have remained in the App since they have sequels coming) · We typically offer 10 library DCOMs at any given time – all gated. For summer, we are offering 30 DCOMs and 2 will be ungated at any time.
TOTALs · The number of episodes ungated varies from month to month based on total number of series and any special stunting. · Chris can do a pull from Bebanjo for you to determine total number of gated vs. ungated episodes for June if this is needed – let him know. |
|---|
Assumptions
Requirements
| # | Title | User Story | Importance | Notes |
|---|---|---|---|---|
| 1 | ||||
| 2 |
User interaction and design
Entry
- MVPD CTA on Navigation OR Home
- VOD Context Specific Screens
- On Now
- User > Settings > TV Provider
Questions
Below is a list of questions to be addressed as a result of this requirements document:
| Question | Outcome |
|---|---|
Not Doing
Date
Attendees
- Mitch Johnson
- Leland Weeks
- Kim Hicks
- Eric Olivencia
- Cathy Gallant
- Rona Sheen
- Doug Clark
Duration:
Goals
Review OneID and non-OneID flows with Kim before handing off to Research
Agenda
- Present OneID & non-OneID flows – Leland / Mitch
- Provide feedback on flows – Kim
- Discuss next steps with research – Cathy / Eric / Andrea
Notes
- Singular “I have a profile” on Make It Yours screen
- Don’t call the One ID feature as an “Upsell” — Account Discovery Moment
- Key is assuming everyone is under 13 so we just ask for “Parent Email"
- Discovery moment in Profile is not contextual enough in its messaging. Need tweak copy.
- Info button about Disney Account
- For sub-head on Sign In, rework copy.
- Investigate info screen for more info
- Voiceover is important on Sign In screen
- K - Good with going with full modal since kids will notice that more
- Opportunities for motion to be explored to explain benefits better
- Sheet notifications won’t be good since we know kids miss it.
- Need info from One ID if under 13 account holders can “Manage Account”
- Kim: If users access Disney Account from Profile, should there be entry point from Profile?
- We should ask moms this. Make sure makes it into list of q
- Have info on confirmation to manage it in Settings would also be simpler way to handle
- “Sign out” is confusing
- Can it be one time use only? Does code need to be persistent?
- Emailing—parents could forget
- K: Do a simple one-time use flow—ex: connecting new TV
- Can use current flow for feedback if we want...
- Note from Mitch: Code will be needed for OTT devices sign in
- K-ask for questionnaire beforehand of how available is syncing across multiple devices. If device is lost and no info, how bad is that.
- Research will have users use rewards program for a week before study. Groups with kids themselves, moms. Sessions with kid and mom together.
Related Images
Action Items/Next Steps:
- Wires delivery still expected to be by 7th. Need for InVision/Clickable prototype links.
- Revisions:
- Verbiage on some screens
- Lighter version of code for one-time use
- Add latest birthday confirmation screen to profile onboarding flow
- Comps in Color if possible. If not, it’s ok.


